Beverage giant Anheuser-Busch on Friday announced it had completed its $490 million acquisition of ready-to-drink beverage brand BeatBox. The deal was first announced in December.
This as-told-to essay is based on a conversation with Justin Fenchel, the 41-year-old CEO of BeatBox Beverages, based in Austin. Mark Cuban joined for a portion of the interview and is an investor in ...