Barbie’s launch was an instant success. The doll’s innovative design ... on a multitude of roles—from astronaut and doctor to ...

She's an entrepreneur and a waitress, a veterinarian and a secretary, a baker and a cosmetologist. The newest dolls: Barbie ...

While it's only a coincidence Women's History Month and Barbie's birthday coincide, it's true that Barbie has influenced ...

Barbie' reportedly had a $150 million marketing ... best advice and exclusive reporting from Entrepreneur.

Mattel has released the toy play doll ahead of the film’s release next summer. For International Women’s Day 2022, Mattel introduced a new line of Barbie’s celebrating female entrepreneurs ...

The special edition doll is up for auction. Barbie has just revealed its 2025 “Career of the Year: Women in Music” collection, honoring multi-Grammy Award-winning artist Alicia Keys.

Barbie's dress was inspired by the 1959 doll's swimsuit Hedy Phillips is the Senior Style News Editor at PEOPLE. She has been working at PEOPLE since 2022. Her work has previously appeared in ...

Barbie is honoring women in music with two new dolls representing two important roles: musical artist and tour manager. The doll brand teamed up with Grammy award-winning singer Alicia Keys ...