In an era where lightweight, experience-first sports cars are few and far between, Ariel's face-ripper keeps the flame alive. It’s hard to believe, but the Ariel Atom turned 25 years old this year.

The automotive world is full of weird and wonderful creations. One of the most notoriously bizarre cars produced in recent years is the Ariel Atom, a car with an insect-like exoskeleton and a fun ...

Supercars are more prevalent than at any other time in history. Most are wildly flashy, full of bespoke materials, designed to pamper occupants while providing enough performance to make them soil ...

The Ariel Atom is one of those cars built from the ground up for the select few. And by that I don't necessarily mean the filthy rich, as it's not excessively expensive ($83,750 will land you one in a ...

The Ariel Motor Company has always put performance first, and its latest iteration of the iconic Atom turns the volume way up. Officially known as the Ariel Atom 4RR, the newest member of the Atom ...

The Ariel Atom roadster just received its biggest makeover since it was introduced back in 1999. Now entering its fourth generation, the Atom only shares three parts with the outgoing model: the ...

View post: Mini’s Stylish Paul Smith Edition Arrives In America With A Pricey Catch In a world where too many new cars try to be all things to all people, Ariel Motor Company and its lightweight, ...